About EF
Extraordinary Facility is a design studio for learning and play. We help people develop products, services and media that spark curiosity and creativity.
What We Do
EF works with clients of all shapes and sizes – from teachers to toymakers. Most projects fall into two broad categories:
Playful Invention
A lot of our work is in early-stage invention and concept development. We specialize in physical/digital prototyping and playtesting, helping give form to ideas by building them and trying them out. As the saying goes, play is the highest form of research.
New Interfaces For Learning
EF helps educators harness emerging technologies. From tools for thought, to interactive exhibits, to educational games, we combine hands-on experimentation with educational research to cut through the hype and figure out how to support educators and learners.
Our Approach
Clients come to Extraordinary Facility for a balance of rigor and playfulness. Refining an idea takes focus and clear thinking, while leaving enough room for exploration, improvisation and serendipity – the raw materials of creative leaps.
Studio Projects
We develop our own exploratory projects alongside consultancy work, mostly for fun, but also to learn new skills, explore ideas and try out approaches that typically end up feeding back into client work.
History
Matt Brown started EF in 2017. He studied Education at Goldsmiths College and Interaction Design at the Royal College of Art in London, and has been designing award-winning products, services and media for over fifteen years, most recently with the Human Interface Device Prototyping Group at Apple.
Work With EF
EF operates as a network of experts across design, technology and education. You can work with Matt as a sole consultant; he can put a bespoke project team together, or work in-house with your team. If you’d like to know more, get in touch.